Microsoft to launch its own Mobile App Store: Apple and Google disapproves

Microsoft will compete with Google and Apple by opening its own mobile app store. Here are all the details.

It appears that Microsoft wants to compete with Apple and Google in the market for smartphone application ecosystems. The business is developing its own smartphone app store to challenge Apple and Google's hegemony. Reports and leakes will continue to come regarding the app.

Microsoft to offer their Mobile App Store

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Problems have been going on for a long time on Apple's App Store. There were problems especially with third-party payment options. Google and Apple must now permit users to obtain and use third-party digital contents on their devices that are not available through their respective app stores. “We want to be in a position to offer Xbox and content from both us and our third-party partners across any screen where somebody would want to play,” said Phil Spencer, chief executive of Microsoft Gaming, in an interview ahead of this week’s annual Game Developers Conference in San Francisco.

The owner of the Xbox console is battling with regulators in the US, Europe, and the UK over possible effects on competition from the acquisition of Call of Duty, one of the most well-known video game franchises in the world.