Google upgrades accuracy of information across services in alignment with EU regulations
Google has pledged to furnish clearer information to users in the European Union for its services.
Following negotiations with the Consumer Protection Cooperation Network, led by the European Commission, Google has agreed to resolve the concerns raised and make necessary changes to the Google Store, Google Play Store, Google Hotels, and Google Flights. Google will now give clearer information to users on these services.
Google has agreed to provide clearer information to users in Europe
The European Union Commission has issued a statement regarding Google's agreement to abide by EU regulations. To comply, Google must clearly distinguish whether it is acting as an intermediary or selling products directly, and provide more detailed information to customers about deliveries, returns, repairs, etc.
These changes stem from a dialogue between Google and the Consumer Protection Cooperation Network (CPC) that began in 2021.
European Google users will utilize from "clear and complete" information on Google services
Didier Reynders, the EU's Justice Commissioner, stated that EU consumers have the right to clear, complete information so they can make informed decisions, and Google's commitments are a step in this direction.
In addition, the Commission addressed Google and asked the company to fully adhere to the Geo-blocking regulation. The regulation ensures that consumers across Europe have access to the same content and rights.
In the light of this development, Google Flights and Google Hotels must inform users if they are selling products directly or serving as a mediator for other businesses. Additionally, they must specify the reference price used for discount displays and make clear that the reviews on Google Hotels are not validated.
Google Play Store and Google store will now provide more detailed information
As to Google Store, Google has agreed to provide comprehensive information regarding delivery costs, the option to withdraw, and the availability of repair or replacement options before any transactions take place. Google will also give the company's legal name and address, as well as direct and effective ways to get in touch with it, like a live phone agent.
Furthermore, Google is taking steps to improve the user experience for its customers by making it easier to access different country versions of the Google Play Store and informing developers of their obligation to provide their apps across the EU. Additionally, consumers will have the option to utilize various payment methods from any EU country.
CPC will actively track these implementations
The Consumer Protection Cooperation (CPC) will vigilantly monitor the adherence to these agreements, and national authorities will ensure compliance as needed.
However, Google's application of technical restrictions for accessing apps in a user's temporarily located country still doesn't align with the Geo-blocking regulation. The CPC and national authorities will continue to keep an eye on this matter.
The regulation governing geo-blocking safeguards "customers." These are customers who are citizens of an EU nation or who currently reside in an EU nation. End-use businesses that are based in an EU nation and receive a service or purchase goods solely for end use are also protected by the regulation.