Threads launched, emerging as a formidable competitor to Twitter

Threads has officially launched, and here's everything you need to know about this new social media platform by Meta.

Threads launched, emerging as a formidable competitor to Twitter
Here's what to know about Threads. (Image: Threads)

Meta, the parent company of Facebook, Instagram, and WhatsApp, has unveiled its latest venture called Threads, a new social media platform aiming to compete with Twitter.

Threads launched, emerging as a formidable competitor to Twitter

Threads presents itself as a visually familiar platform, seeking to capitalize on the current turbulence surrounding Elon Musk's ownership of Twitter. Here all the details about Threads.

Mark Zuckerberg's Threads surges with over 5 million sign-ups in first 4 hours

Meta's CEO, Mark Zuckerberg, revealed that Threads, the company's Twitter rival, experienced an impressive surge in registrations within the first four hours of its launch. More than five million users signed up for the new app, as Zuckerberg himself enthusiastically shared the milestone on his own profile, referring to it as a significant achievement. Notably, the app garnered two million registrations within the initial two hours, further highlighting its rapid popularity among users.

Threads
Zuckerberg's post on Threads. (Image: Threads by Meta)

What to know about Threads

Threads is primarily designed as a platform for sharing real-time text updates, similar to Twitter. The resemblance to Twitter is apparent, with Threads sporting a comparable layout and font style. Users can create posts of up to 500 characters, which can include links, photos, and videos with a maximum duration of five minutes.

Threads launched, emerging as a formidable competitor to Twitter
The user interface of Threads. (Image: Threads/Meta)

These posts are displayed in a timeline and can be interacted with through actions such as liking, reposting, replying, and sharing. However, unlike Twitter, posts on Threads are not organized chronologically, and there is currently no apparent option to change the default sorting order. Many users on Threads are expected to be individuals who have transitioned from Instagram, including celebrities, athletes, and friends, who can be followed on the platform.

Threads launched, emerging as a formidable competitor to Twitter
Threads gets popular swiftly. (Image: Threads)

How to download and register to Threads?

Threads is conveniently accessible for users through the Apple App Store and Google Play Store. To get started, simply download the Threads app from your preferred store. The login process is streamlined, as you can use your existing Instagram account to sign in to Threads seamlessly. This integration allows for a smooth transition and immediate access to your network of friends and connections from Instagram.

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Threads