Meta has rolled up its sleeves to replace Twitter

After the turmoil on Twitter, it was alleged that btried to replace Twitter by allowing written posts on Instagram. According to the news of The New York Times, a virtual team meeting held last month at Meta, the parent company of Instagram and Facebook, brainstormed what should be done for Instagram to replace Twitter.

It has been learned that a new feature called "Instagram Notes", which allows users on the photo sharing platform to share text messages with their followers, has been given a lot of attention. "Twitter is in crisis and Meta needs to regain its magic. LET'S ATTACK THE BREAD BOATS," allegedly wrote a Meta employee in an online group chat. 

Meta has rolled up its sleeves to replace Twitter

It is known that the advertising revenues of meta platforms have decreased significantly, especially with the rise of TikTok and changes in Apple's privacy policy. With the new feature it brought to iOS, Apple banned users from showing targeted ads without their consent. Initial determinations showed that 75 percent of iPhone users did not give this permission either. This prevents advertisers from reaching the right target audience. Considering the global economic conditions, it is thought that the number of advertisers has decreased.