What does Generation Z expect from technology?
Research shows that the members of Generation Z, called digital natives, are very interested in technology. Generation Z, which has been in contact with digital technologies since the day they were born, draws attention with their investments in technology products.
In the last century, there are many sectors that have gained momentum with the developments in the field of technology. The game ecosystem continues to grow day by day due to its direct relationship with technology. In such a period, especially Generation Z follows game equipment produced with new technologies with interest. For this reason, understanding the expectations of Generation Z is considered very important by many companies. Generation Z not only expects technology products to be customizable, but also attaches great importance to durability and ergonomics.
Generation Z expects technological equipment to be customizable
There are various equipments produced using different technologies in the game world. Gamers consider many factors when choosing equipment. These factors include features such as customizability, durability and ergonomics. In particular, Generation Z attaches great importance to the customization of technology products. Considering that players use their own equipment for long periods of time, customizable products offer a more enjoyable experience.
Z Generation especially wants everything to be customized and fast. With the TikTok showing up everything on social media has changed, what was normal is nor abnormal, what was absurd is also our new normal now. People do not have patience or wish to show effort for anything, instead we want everything to change.