Global smartphone market sinks in Q3, but Apple outgrows
Smartphone market has been dealing with hardship lately. According to reports, global smartphone market sinks 9.7% YoY in Q3.
IDC have released a new report for smartphone sales for Q3. The reports include smartphone sales in the third quarter. However, the reports don't denotes an optimistic outlook at all. According to the these reports, smartphone sales are on a great decline. It seems that economic problems such as inflation and uncertainties in the world will continue to affect the global smartphone market.
Global smartphone sales declined, only Apple performs well in the arena
The International Data Corporation (IDC) Worldwide Quarterly Mobile Phone Tracker has released preliminary data indicating that worldwide smartphone sales decreased by 9.7% to 301.9 million units in Q3 2022. Smartphone shipments have decreased for the fifth quarter in a row as economic uncertainty persists and global demand declines. This was the worst third-quarter drop ever. To recall worldwide smartphone sales decreased by 8.7% YoY in Q2 2022.
Apple was the only major vendor to see an increase year over this year. Samsung and Xiaomi experienced single-digit declines, while Vivo and OPPO experienced double-digit declines.
Vendors' market share remained unchanged despite the difficult economic circumstances. Apple had a 17.2% share, Xiaomi 13.4%, and Samsung had a 21.2% share in Q3. In addition, OPPO and vivo tied for fourth place in the quarter with 8.6% of the market share.
The reasons for the decrease in shipments include the weak demand on the Chinese phone market, the pandemic-related lockdowns of Chinese cities, the war between Russia and Ukraine, the political conflict in India, and the general economic problems all over the world.
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