Redmi 12R makes a surprise debut in the shadow of 13R
Following the launch of its new Redmi 13R model, Xiaomi unexpectedly released the Redmi 12R in the Chinese market.
Redmi has recently expanded its smartphone offerings with the launch of the Redmi 13R in the Chinese market, priced at 999 Yuan (~$139). In an unexpected move, the company has also introduced the Redmi 12R, which was initially available only through offline channels and third-party retailers. This model has now entered the online market, becoming available for purchase on Xiaomi Mall.
The Redmi 12R's release follows the debut of its successor, the Redmi 13R, and shares the same price tag of 999 Yuan (~$139). This timing and pricing strategy is quite intriguing, especially considering the Redmi 12R's specifications and features. The device boasts a 6.79-inch LCD panel with Full HD+ resolution of 1080 x 2460 pixels, offering a 90Hz refresh rate, a 240Hz touch sampling rate, and a brightness level of 550 nits. Powering the Redmi 12R is the Snapdragon 4 Gen 2 chipset, complemented by 4 GB of LPDDR4x RAM and 128 GB of UFS 2.2 storage.
Redmi 12R makes a surprise debut in the shadow of 13R
Battery life is a strong suit for the Redmi 12R, with a 5,000mAh battery supporting 18W charging. It comes with the Android 13 OS, enhanced with the MIUI 14 custom skin. The device features a 5-megapixel front-facing camera and a robust 50-megapixel primary camera, accompanied by a 2-megapixel depth sensor and an LED flash on the rear. It is available in two color options: Obsidian Black and Smoke Green.
Notably, the Redmi 12R is essentially a rebranded version of the Poco M6 Pro 5G, which is available in markets outside China. Meanwhile, there are rumors suggesting that the Redmi 13R will be rebranded as the Poco M6 5G for the Indian market. This rebranding strategy reflects the company's approach to cater to different regional markets with tailored offerings.