Oppo unveils new look: Iconic green Logo replaced with black design
In a bold move, Oppo has revealed a new brand identity, bidding farewell to its iconic green logo and embracing a modern black design, signaling a fresh chapter in the company's visual representation.
Oppo, a prominent player in the smartphone industry, has undergone a significant transformation in its brand image by parting ways with its long-standing iconic green logo. For years, Oppo's logo had been synonymous with the color green, earning it the nickname "The Green Factory" in its home country, China. However, in a recent move, the company made a bold decision to revamp its logo, opting for a more minimalist and modern monochrome design. This shift represents a strategic effort by Oppo to refresh its brand identity and potentially signal a new chapter in its journey as a leading tech company.
Oppo unveils new look: Iconic green Logo replaced with black design
Oppo, a rapidly growing global player in the smartphone industry, has recently embraced a fresh brand image by ditching its iconic green logo in favor of a sleek and modern black and white design featuring the letters "Oppo." The company's official statement on TikTok reveals that this redesign aims to create a more sophisticated and contemporary image for the brand.
Oppo has been gradually phasing out the green logo from its marketing materials, replacing it with white letters, aligning with its shift towards a monochromatic aesthetic. While this change may not significantly impact general consumers, the new logo is seen as more appealing and minimalist, resonating well with a younger audience.
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