Apple slaps Android brands once again
According to a survey, iPhone owners are more brand loyal than Android users. Here are all the details.
Competition between Apple and Android brands in the mobile phone market continues unabated. Apple and Android operating systems have been working for a long time to differentiate each other and provide the best user experience. As recent surveys show Apple has been winning against Android users.
Apple users are more brand proud than Android users
The survey was completed by over 1,000 Americans, half of whom identified as Android users and the other half as iPhone users. Compared to Android users (80%), iPhone users (94%) are more committed to their brand. In addition, 60% of iPhone users stated that if Twitter were removed from the App Store, they would think about switching to Android.
Intriguing that iPhone clients were viewed as 18% more faithful to their image than Android clients. In addition, compared to 66% of Android users, 72% of iPhone users reported being content with their current device. According to AddictiveTips, this could be because Apple's suite of devices are designed to work together seamlessly. Other companies trying to offer an ecosystem similar to the ecosystem that Apple offers among their devices fell short of expectations according to the survey results.
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